How To Deal With Vending Myths- Planet Antares Tips

With increase in number of vending operators and users, wide variety of products and services are being introduced in to the market. Hence choosing a product to be dispensed in your machine is quite challenging. Why that only few operators are is becoming successful? The answer is quite simple. As we all know vending is a customer based business. Those operators who realise this fact and offer product and services that meet customer requirements are becoming successful while others are washed away by severe competition in this industry.

Customer tastes and preferences are not standard. These keep changing with changing markets and changing times. An able operator is the one who keeps pace with customer requirements and makes modifications in the products and services he dispenses in his vending machine. Some of the common challenges faced by customers are:

There are few customers who still believe that products dispensed in vending machines are of poor quality. This is definitely a wrong notion and needs immediate attention. Operators should be able to deal with such issues in a very efficient manner. They need to educate their customers and make them believe that the best quality of products and services are being vended in their machines and that retail prices are in no way less that those found in vending machines. This is only possible when awareness is created in customers about the cheaper rates of vending products.

Today’s customers are not willing to compromise on the quality of products or services they purchase. In fact, they are even willing to spend little more in order to enjoy the benefits of high quality products. This credit goes to the stiff competition among the existing food service channels.

Every operator has to offer the best quality of products and services to sustain the competition and create good will among customers. Satisfied customers can be retained for a life time. This is the key to success for any business.

How To Identify Right Vending Location – Planet Antares tips

Vending is no doubt one of the most easiest and simple business that can be taken up by almost anyone. In fact this is the only business that does not ask for any specific skills or technical knowledge. However, success of this business is influenced to a great extent by Location in which these machines are installed.

Vending machines are generally located in high customer traffic areas like schools, shopping malls, hospitals, offices and any other place with huge customer gathering. The choice of location is in turn dependent on the kind of product you dispense and your target audience. Few tips that can help you in identifying right vending location are:

• Customer Traffic: Try to identify locations which are visited by maximum number of customers. For instance: if you are targeting kids, then try to identify places that are visited by maximum number of kids. It would be beneficial to locate your machine in schools or parks.

• Accessibility: Whenever you choose a location, make sure it is easily accessible to your target audience.

• Visibility: This is something operators need to keep in mind while locating vending machine. There should not be any problem in locating the machine. It is always better to place your machines in places where people wait for some time. For instance you can place your machines near rest rooms or entrance of a hotel or near the reception.

• Transport: You need to restock your machines at times so make sure that it is not too far from your regular vending route.

Operators can themselves identify locations. However, if you are not too sure about this, you can hire a professional locator. Operators can also use flyers for identifying locations. In fact flyers are short, informative pamphlets that spread information about your business and at the same time provides your contact details. Flyers have been proved to be the best methods for gathering information about existing operators, models used by them, products vended by them and other information that may impact the success of your business.

Vending Business Tips and Guidelines by Planet Antares

All of us start a business with the sole aim of generating profits. But is there any business that guarantees returns right from day one? Yes. Vending is the only business which guarantees returns right form the day you install your machine.

In case you are a new entrant in vending industry, it is advisable that you start on a small scale with one or two machines and gradually expand over a period of time by reinvesting the returns generated in the business. Some tips or guidelines that help you succeed in this venture are mentioned below:

• Whenever you start a business, it is always advisable to establish contacts with few people who are already in similar field of operations. This is helpful to the operator in two ways. It is helpful in stating his business quickly and also in getting some valuable suggestions related to the business.

• Due to increasing demand for vending business, several manufacturers have come up with various models of vending machines. Combo machines from Planet Antares are one amongst them. This machine is capable of selling two products at a time. For instance: one section of the machine can sell drinks while the other section sells snacks. However there is a drawback with this machine when it comes to its maintenance. These machines break down continuously leading to customer dissatisfaction. So, it is advisable to purchase a full size machine with electronic eye. These machines come with a latest feature that detects if a product has been vended or not when a purchase is made.

• This is one of the marketing strategies that helps create awareness about the product among customers and thus creates an instinct to purchase it. Choice of advertising media depends upon your scale of operations. In case you have few machines, advertising in yellow pages would be ideal. On the contrary, if you have several machines located across several places, then you can resort to advertising over the internet.